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Grobo’s Story — The Search For Better Food and Medicine

Grobo’s Story — The Search For Better Food and Medicine

Three years ago I enjoyed my first homegrown lettuce, tomatoes and basil and was instantly hooked. They took months to grow and seconds to consume, but these vegetables were easily the best ones I had ever tasted. Their enchanting aromas, perfectly imperfect appearances, and vibrant flavours are unmatched by any grocery store produce… and I wanted more.

This simple start was the catalyst for Grobo, a company dedicated to improving people’s health by directly connecting us with what we consume.

With this new found desire for home grown food, with the cold Canadian winters coming, my next step was to move my garden indoors to continue enjoying this delicious food. With no good solutions on the market, I set out and built my own mini greenhouse out of wood and painter’s drop clothes. It took days of research and building, but eventually I had built a system that fit in my living room and would grow plants for the next 4 months.

The first Grobo prototype: A large wooden frame covered with painter's drop cloths
The First Grobo Prototype

The design was far from perfect and it performed that way too, but the idea sparked the interest of friends and family and that’s how development of Grobo officially began.

We started with Grobo Pods, a modular growing system, and the idea was simple — design a growing system that allows so that everyone, regardless of time, space and knowledge restrictions can grow their own fresh food to enjoy a healthier life.

Image of Grobo Pods sitting on a kitchen counter growing food.

Grobo Pods - a modular, tabletop growing system


After a year and a half of development we had built a team, won some funding and Grobo Pods was almost complete… but something had changed. Throughout this time, many medicinal cannabis patients had asked us if we could help them grow their medication. We were also sacrificing the performance of Pods to keep costs down which was not what we wanted for ourselves or our customers.

Image of the first Grobo grow box prototype
February 2016 Prototype


As a result, in January of this year we started over, and redesigned Grobo from the ground up to make it the absolute best growing system for both food and medicine. With our team of six, we moved to Shenzhen, China to participate in HAX, the premier hardware accelerator in the world, and build prototypes faster than ever before.

Over the pasts months and years, we have grown hundreds of plants across our designs and we spend every day fixated on finding better ways to naturally improve the way that we grow plants.

After years of development, the launch of Grobo pre-orders marks the first step to making the highest quality food and education available to everyone.

We hope that you join us on this mission and we can’t wait to see what you grow!

Image of the Grobo team sitting on a staircase.
Bjorn and the Grobo Team


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